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Who We Are

Cool clothes for hip kids


Thoughtful production & everyday heroes.

At Love & Honor we manufacture carefully. We only produce as many garments as we think we can sell, we only work with fair trade factories (mostly in Europe) and all our clothes are made with either organic or regenerated fabrics. We don't make landfill, and we're not going to stop selling something just because it's not theoretically the right season. 

We have a core selection of items you'll dress the kids in again and again. We want to make the favourite sweatshirt, the soft old tee that no-one wants to put in the wash, the marcel body with the awesome print you just have to get for your friend's new baby.

Surf, Love & Rock n Roll

We don't like the old rules so we're not following them. 

There's a change in fashion that's gathering momentum. The use of organic and regenerated fabrics. Local production, fair pay and conditions for garment workers. These are the values we started our brand with, and Love & Honor will always be produced like this. 


Short runs and limited edition collections.

We produce in short runs, sell what we have then make something else. We'll reissue our and your favourites. We'll surprise you with limited editions. It's a little revolution of our own. Join us, it's going to be fun. 


Swimwear with a purpose

Our upcoming swim collection is made from ghost fishing nets. They're collected from the ocean, where they float about harming marine life, regenerated into new polyester thread and rewoven into fine swimwear fabric with UPF50 sun protection. We have it printed with our designs and tadaah, a problem becomes a beautiful solution.

That's us! Founder Marie-Claire Windram and daughter Honor.

That's us! Founder Marie-Claire Windram and daughter Honor.